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Unlock the Untapped Power of Customer Support in Responsible Gambling
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The Emerging Role of AI Agents in Player Support
ChatBet Report: Convert WhatsApp Messages Into Bets
What Media Buyers Actually Value in 2026
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Shaun Simmonds
BREAKING
Slider Images
Time to read: 4 min
Betting on Sports Europe to see deep analysis of marketing strategies
November 3, 2021
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Marketing
Time to read: 5 min
SBC Digital Italy: Operators must become ‘more than a betting brand’
February 18, 2021
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Marketing
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SportPesa backs Irish Football by joining FAI responsibility ranks
March 15, 2019
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UK
Time to read: 1 min
SportPesa showcases its intensity with ‘Take Every Opportunity’
November 8, 2018
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Europe
Time to read: 2 min
In Union... SportPesa secures Guinness Pro14 partnership
May 21, 2018
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Latest News
Time to read: 2 min
SportPesa teams with Microgame ahead of Italian expansion
December 4, 2017
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SportPesa's Shaun Simmonds - Using sporting partnerships to expand into new markets
November 30, 2017
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Shaun Simmonds - why gamification will rule at Russia 2018
September 20, 2017
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Events
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Betting on Sports puts operators and affiliates on the road to Russia 2018
August 31, 2017
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Everton FC signs biggest commercial partnership with SportPesa
May 16, 2017
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Betting on Football
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Shaun Simmonds - Marathonbet - BOFCON Speaker
March 1, 2016
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Europe
Time to read: 2 min
BOF Blog – Getting Active! How to maximise football partnerships and sponsorship
September 10, 2015
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Europe
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Marathonbet - Top of the kop with Liverpool FC betting partnership
July 17, 2015
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Birmingham City becomes Coral’s first front-of-shirt partner in 100-year history
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BOYLE Sports continues UK football marketing spree with Leeds United partnership
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Sunderland and Nottingham Forest yet to fill gambling void ahead of 26/27 Premier League
4
Allwyn launches Powerball UK as next phase of National Lottery revamp
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Kenneth Dart investments could have big implications for Evolution and Flutter
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Kaizen Gaming seeks Spain MD for Betano market launch
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Burnham plans for gambling to fund high-street relief for “good businesses”
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Betfred to close a tenth of 1,200-strong retail portfolio
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Time to read: min
Lula and PT throw weight on Bill to ban online casino in Brazil
July 30, 2026
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Europe
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Kaizen Gaming seeks Spain MD for Betano market launch
July 27, 2026
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Interviews
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Kresimir Spajic: Allwyn’s all-in on digital
July 20, 2026
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UK
Time to read: min
Long time coming: DCMS starts consulting on illegal gambling in sports
July 15, 2026